Author Archives: Ted Triplett

Why You Need a Holistic Approach to Customer Communication

What’s your biggest asset? It’s not your building, your employees, or numbers on a spreadsheet....

5 Must-Haves for an Effective Onboarding Program

When it comes to keeping customers, selling shouldn’t be your top priority — engagement should....

Make Sales by Providing Value-Focused Information

According to Gallup, a majority of bank sales come from approximately 60 percent of customers...

For Customer Retention, Trust and Consistent Communication Go Hand in Hand

We all have loyalties to particular service providers — but we also recognize that there...

How Customer Engagement Bolsters Your Value Proposition

Today, banks are facing low interest rate spreads and increased regulations. At the same time,...

Communication and Accountability Are Key to Executing Campaigns

According to Fortune, less than 10% of strategies effectively formulated are effectively executed. Why? Failure...

Stay Connected with Customers Who Bypass Your Branches

At a conference session I attended recently, a bank president asked a highly relevant question....

How to Keep Customers After a Merger or Acquisition

Mergers and acquisitions are on the minds of a lot of banks these days. On...